Connecting Kids to Coverage Outreach and Enrollment Grants

By Cindy Mann, Deputy Administrator and Director, Center for Medicaid and CHIP Services

Today, I’m thrilled that we are awarding nearly $32 million to support Connecting Kids to Coverage Outreach and Enrollment Grants.

Our ongoing partnerships with states and communities to connect eligible children to health coverage have taught us valuable lessons about how to conduct effective outreach – outreach that not only raises awareness of health coverage opportunities, but also gets eligible people enrolled.  We are applying these lessons to our work going forward so that Americans can get the health coverage they need.

These successes have also prepared the Centers for Medicaid & Medicaid Services for the historic expansion of coverage set to begin this fall, made possible by the Affordable Care Act.  Working closely with our colleagues in the states and at the federal level, these outreach and enrollment strategies will help us enroll millions of Americans in the Health Insurance Marketplaces and state Medicaid and Children’s Health Insurance Programs.

Today’s grants will build on this progress. Some of our outstanding grantees include:

  • The California Coverage & Health Initiatives will mobilize, coordinate and provide training and will work closely with the Spanish language community to increase health insurance enrollment for kids.
  • The Pima Community Access Program – As a past grantee, this group responded when Arizona reopened enrollment in its KidsCare program by setting up a call center and helped enroll 26,000 children whose families had been waiting to get coverage. This new grant will support their efforts to train over 600 organizations in four counties to help families with the new enrollment process.

Since 2008 children’s health coverage rates have improved dramatically, with millions gaining coverage mainly through Medicaid and CHIP — despite the economic downturn.

For the past four years we have worked tirelessly to reduce the number of insured children in our country. And thanks to these community groups that we partner with, we can see real results.

To view blogs by The California Coverage & Health Initiatives, and The Pima Community Access Program, please visit:

http://blog.cms.gov/

A new opportunity to connect kids to coverage in California

Suzie Shupe, Executive Director, California Coverage & Health Initiatives,

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Edgar Aguilar, Program Manager, Children’s Health Initiative of Kern County

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California is the most populous state in the union and home to more than 13 percent of the nation’s uninsured children. Since coverage is essential for making sure children reach their full potential, California Coverage & Health Initiatives (CCHI) is honored to receive a $750,900 Connecting Kids to Coverage Outreach and Enrollment Grant that will help us bring more low-income, eligible California children into health coverage.

CCHI has been working for over a decade to ensure children and families have the security of coverage and access to quality care. Our member organizations reach Californians in over 90% of California counties, helping to promote a robust culture of coverage and expand coverage to all children and families in our state. This video highlights who we are and why we are committed to this work.

This new funding will help us focus more of our energy and efforts on counties in California’s Central Valley and Inland Empire regions, where high concentrations of uninsured Latino children and their families live, work and play. CCHI, together with our local member organizations, will work closely with leading Spanish-language media outlets, trusted sources of news and information for Latino communities, to publicize community education and enrollment events. Helping these families learn about their coverage options and how to enroll is crucial to the success of health care reform. We know we can see more children grow up healthy and succeed in life as a result of the opportunities in the Affordable Care Act.

CCHI will also mobilize, coordinate and provide training and “on-the-ground” technical assistance to application assistors in targeted regions with the goal of enrolling tens of thousands of children into Medi-Cal. Collectively we have already covered more than 165,000 previously uninsured children through locally-funded programs and we connect another 125,000 children each year to the Medi-Cal and Healthy Families programs. Our statewide network has firsthand experience enrolling children into public coverage programs and we know that coverage for all children in California is a worthy and achievable goal.

We look forward to leveraging this new opportunity to get Californians the coverage they need, and to new opportunities just over the horizon to connect kids to coverage as a result of the Affordable Care Act. This work promises to move our state toward a brighter and more productive future, and CCHI is proud to be a part of it.

En español

Una nueva oportunidad para vincular a los niños a una cobertura en California
Suzie Shupe, Directora Ejecutiva, Iniciativas de Cobertura y Salud en California
Edgar Aguilar, Gerente de Programas, La Iniciativa de Salud para Niños del Condado de Kern

California es el estado más poblado de la unión y el hogar de más del 13 por ciento de los niños sin seguro médico en la nación. Dado que la cobertura médica es esencial para asegurar que los niños alcancen su máximo potencial, Iniciativas de Cobertura y Salud en California (CCHI por sus siglas en inglés) tiene el honor de haber recibido un subsidio de $750,900 del programa “Conectando niños a una cobertura”.  Estos fondos nos ayudarán a inscribir a más niños de bajos recursos que califican a la cobertura médica en California.

CCHI ha trabajado durante más de una década para que los niños y las familias tengan la seguridad de una cobertura médica y acceso a una atención de salud de calidad. Nuestras organizaciones miembros alcanzan a los californianos en más del 90% de los condados de California, ayudando a promover una cultura sólida de los beneficios de la cobertura médica y expandir la cobertura a todos los niños y familias de nuestro estado.

Estos fondos nos ayudarán a concentrar más de nuestra energía y esfuerzos en los condados de Central Valley de California y las regiones de Inland Empire, donde viven y trabajan muchos niños y familias latinas que no tienen seguro médico. CCHI, junto con nuestras organizaciones miembros locales, trabajarán en estrecha colaboración con los medios de comunicación en español, fuentes confiables de noticias e información para las comunidades latinas, para dar a conocer y anunciar los eventos educativos y de inscripción locales. Ayudar a estas familias a conocer sus opciones de cobertura y cómo inscribirse es crucial para el éxito de la reforma de la salud. Sabemos que podremos ver a más niños crecer sanos y tener éxito en la vida como resultado de las oportunidades en la Ley del Cuidado de Salud a Bajo Precio.

CCHI también va a activar, coordinar y proporcionar capacitación y asistencia técnica personal a las personas entrenadas para ayudar a la gente con sus solicitudes en las regiones especificadas con el objetivo de inscribir a muchos más niños en Medi-Cal. Colectivamente hemos asegurado cobertura para más de 165,000 niños que previamente no tenían seguro médico a través de programas financiados localmente y también vinculamos a otros 125,000 niños cada año a los programas Healthy Families y Medi-Cal. Nuestra red estatal  tiene experiencia de primera mano en inscribir a niños a los programas de cobertura pública y sabemos que la cobertura para todos los niños de California es un objetivo valioso y posible.

Esperamos aprovechar esta nueva oportunidad para que más californianos obtengan la cobertura que necesitan, y para las nuevas oportunidades en el horizonte que vinculan a los niños a la cobertura gracias a la Ley del Cuidado de Salud a Bajo Precio. Este trabajo promete mover nuestro estado hacia un futuro más brillante y más productivo, y CCHI se enorgullece de ser parte de los esfuerzos.

Pima Community Access Program is excited to partner with CMS for the Connecting Kids to Coverage Outreach and Enrollment Grant

Michal Goforth, Executive Director, Pima Community Access Program

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Pima Community Access Program is honored to receive this Connecting Kids to Coverage Outreach and Enrollment Grant.  With nearly $1 million from the grant, made possible by the Affordable Care Act, we will continue our longstanding efforts to ensure that children and families in our communities have access to the health care they need.

We know from experience that application assistance delivered by trusted members of the community is essential.  Working with the Arizona Medicaid agency, we operated a special hotline to help enroll children into Arizona’s Children’s Health Insurance Program (CHIP). Through that collaboration, we were able to access key data systems so we could answer questions, troubleshoot and expedite difficult cases.

As a result, in only 6 months, we were able to help enroll 26,000 children who had been waiting for coverage – and the state’s program will now be enrolling an additional 33,000 children.

This kind of help means the world to families in our community. Our staff recently took a call from a mother whose child had a serious unexpected illness. That child was in need of hospital treatment but was not enrolled in CHIP health coverage, even though the she was eligible.  Because of our direct connections, we were able to help her enroll immediately. Not a second was wasted. 

By preparing community organizations for the significant changes that will be taking place with the application and enrollment process, we are building on these vital lessons.

Under the grant, our organization and our 16 partners will provide in-person and web-based training for trainers who will, work with an array of 600 community organizations, schools, government agencies and faith-based groups. The project will provide tools that organizations can use to motivate Arizona families to enroll and maintain enrollment in the health insurance option that best meets their needs.

We are excited for this new opportunity to help enroll children of Arizona.